Ryan Tungseth

Most grain marketing mistakes don’t come from bad market reads. They come from using the wrong strategy for the wrong operation. It’s easy to fall into the trap of thinking there’s a “right” answer—sell here, hedge there, wait for this signal. But the reality is much more unpredictable: What works for one farm can fail completely for another. And the difference usually has nothing to do with price. The Hidden Variable: Your Operation Two farmers can see the exact same market—and need to do...

When Price and Reality Don’t Match For the last few weeks, the market has looked fairly solid because of oil prices. Prices are holding. Some markets are pushing higher. The narrative is clear: food inflation, global uncertainty, money flowing into commodities. On the surface, it all makes sense. But underneath? Things don’t quite line up. And when price and structure start telling different stories, that’s when markets tend to surprise people. The Real Driver Right Now: Money Flow, Not...

You Made Sales—Now Comes the Hard Part Prices improved → make sales → move on. But that part of the market is behind us. Now comes the harder phase—the one that separates average marketing from great marketing: What do you do after you’ve sold? The Market Shift: Volatility calming down The market has calmed down compared to the recent chaos. But don’t confuse “calmer” with “easier.” Under the surface, uncertainty is building: A major acreage report that could shift sentiment quickly coming on...